FAMILIARIZATION TOURS

We invite Professional Canadian Travel Advisors, to apply for one of our up-coming Destination Orientation Familiarization Tours!

Meet-Me-In-MoBay FAM FORMAT

All our familiarization tours are "Meet me In Mo Bay" activations, where each selected and confirmed participant must independently book their own return airfare to Jamaica. Upon return from Jamaica - within 30 days - Jamaica Tourist Board will provide an air credit refund in the amount of C$200 per participant, upon submission of a post fam survey form.

SELECTION PROCESS & PROCEDURES

We sincerely thank all applicants for your interest in destination Jamaica! Regrettably, due to the volume of applications we typically receive, we are unable to provide individual responses to each application. Every application is however reviewed. Once you have been selected to attend one of our fams, we will send you a written conditional acceptance e-mail, offering you a spot on the fam rotation date you selected, or an alternative available date. It is important that we receive a response from you, acknowledging receipt of the conditional offer e-mail.

Once we send you this conditional acceptance offer, you have seven (7) calendar days to book your own airfare, fill out and submit the Personal Travel Details (PTD) form and provide us a copy of your ticket receipt. If we do not hear back from you or receive these documents by mid-day on the 7^th day after the offer was made, your spot is automatically forfeited and offered to someone else. We however appreciate the courtesy of hearing from you, whether you will be taking up the offer or not. We do understand that sometimes circumstances change between application and offer periods.

Once we receive your completed Personal Travel Details (PTD) form, your spot on the fam is fully confirmed. No further action is required of you.

In the period following, we will provide you updates on your itinerary and other fam trip logistics. You will always find the latest updated version of your itinerary on this web page.

RULES OF THE FAM

* Selected participants will book their own flights into Sangster International Airport in Montego Bay (MBJ).
* Airport transfers from and return to Sangster International Airport (MBJ), are included in the fam spot confirmation.
* If flying into any other airport (KIN/OCJ), participants will need to make their own independent airport transfer arrangements to and from the host properties.
* Once advised of their selection on the fam, participants must book their flights within 7 calendar days and advise of their flight itinerary, in order to be fully confirmed on this fam.
* All selected participants must complete and submit the Personal Travel Details (PTD) Form, within 7 calendar days of being advised of a spot on this fam.

Confirmed for the Fam? Please click here to fill in the Personal Travel Details Form

IMPORTANT NOTES:

* Fam selection is based on a composite of factors, not limited to the Travel Advisor Profile information but also including the specifications and requirements of the respective host properties.
* In the event of multiple applications from the same business unit or agency, priority will normally be given to the first qualified application received per business unit or agency.
* By applying for this educational trip, you are confirming that you understand this is a working familiarization trip. You further agree to fully participate in the prescribed itinerary.
* Accommodation will be single occupancy, unless otherwise stated
* Companions are not normally permitted on our familiarization tours
* Industry spouses/partners/companions are only permitted on our fam tours, if the fam is explicitly designated as a Companion Trip.
* Travel Advisors and their children – even if they are also travel advisors - are not permitted together on our familiarization trips
* Fam application opens: 60 days before departure date
* Fam application closes: 21 days before departure date
* Final itinerary provided: 07 days before fam departure date.
* Each participant is required to complete the fam survey on the last day of the fam
* Please read and be familiar with the fam guidelines.

Please note that there are always many more applicants than available spaces. Regrettably, we wont be able to accommodate all eminently qualified applicants on all of our fams this season.

Thank you for your interest in Destination Jamaica!

FAM TRIP ITINERARY

Our fam trip itineraries are regularly updated and posted on this website under this heading. You will not need to contact us to find out about your itinerary, as the latest updated versions are always posted on this website. You will be able to identify the latest edition by the version number. Just click on your fam rotation date and you will see the latest version of your itinerary. It will say working itinerary version #1; working itinerary version #2; working itinerary version # 3 etc; until the final itinerary is posted and provided via e-mail, a week before departure date.

Click below to view Fam itineraries:

Roots to Reggae FAM: July 17 -21, 2026

Jamaica Product Exchange/Jamaica Bridal Expo: September 12-17, 2026 (TBC)

PRE-ARRIVALS & POST-DEPARTURES

Confirmed participants arriving on dates before the official start date of the fam, must make their own independent transportation arrangements to get from the airport and to the first host resort on the official start date of the fam.

Confirmed participants departing on dates after the official end date of the fam, must make their own independent transportation arrangements to get back to the airport and from their last place of accommodation. They are however welcome to take the official fam airport transfer back to the airport with the rest of the group, on the last official day of the fam.

General Information

Select Fam Date*:

Gender*:

First Name*:

Family Name*:

Age Range*:

Are you a smoker or non-smoker?*:

Name of Agency*:

Your Business Model*:

Agency Affiliation*:

E.g. Consortium, Chain, Host Agency

Address*:

City*:

Province*:

Postal Code*:

Country*:

Phone*:

Email Address*:

Do you have a travel dedicated social media account?*:

What social media platform is this on?*:

Facebook, Instagram, TikTok, N/A

Please share your social media Handle/Username if applicable.*:

Do you agree to make at least 3 social media posts throughout the Fam, to showcase the destination?*:

Are you a Jamaica Travel Specialist*:

Number of years in Travel Industry*:

Number of years at your current agency*:

When were you last in Jamaica?*:

How many times have you visited Jamaica?*:

Have you ever been on a JTB Fam?*:

Yes No

If you answered "yes" to the above question, what year?*:

TELL US A BIT ABOUT YOUR CLIENTELLE

What is the typical profile of your client?*:

Individual Vacationers; Couples on Holiday; Wedding Guests; Corporate Business Travelers; Incentive Group Travelers; Diaspora Travelers; Family Vacation Travelers; Event or Festival Travelers; Group of Friends Travelers; Destination Weddings & Honeymoons Couples; Religious or Fraternal Group Travelers; Educational Group Travelers

Have you had any clients travel to Jamaica so far this year?*:

Yes No

Do you have any clients already booked to travel to Jamaica later this year?*:

Yes No

Do you have clients already booked to travel to Jamaica next year?*:

Yes No

About how many bookings to Jamaica did you make last year?*:

About how many bookings to Jamaica do you expect to make in total this year?*:

Which are the five (5) most popular properties for your clients, now or in the past?*:

Which Airline/Tour Operator partners do you mostly book with?*:

List up to Three Airline/Tour Operator partners

Why do you want to be on this fam?*:

Is there a property, resort area or attraction you are particularly interested in seeing?*:

Any special considerations (mobility/disability/dietary, etc)?*:

* Indicates a required field.

Please enter the 4 character string shown in the box above.

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FAMILIARIZATION TOURS

Meet-Me-In-MoBay FAM FORMAT

SELECTION PROCESS & PROCEDURES

RULES OF THE FAM

Confirmed for the Fam? Please click here to fill in the Personal Travel Details Form

FAM TRIP ITINERARY

PRE-ARRIVALS & POST-DEPARTURES

General Information

TELL US A BIT ABOUT YOUR CLIENTELLE

Maple Leaf Room